Statics from the State of Social Media, Nielsen Social Media, 3rd Q, 2011 Report, http://blog.nielsen.com/nielsenwire/social/
- Social Networks and blogs continue to dominate American’s time online, now accounting for nearly a quarter of total time spent on the internet.
Social media has grown rapidly – today nearly 4 in 5 active internet users visit social networks and blogs.
- Americans spend more time on Facebook than they do on any other U.S. website.
- Internet users over the age of 55 are driving growth of social networking through Mobile internet.
- Close to 40% of social media users access content from their mobile device.
So what does that mean to you? Possibly more opportunity to connect with your local community to build your business. With more people are using social media apps than ever before., maybe it is time to take your site Mobile?
If you are not on Facebook, time to consider adding it to your social media strategy.
Just like “Trident gum” commercial, 4 out of 5 internet users are visiting social sites and blogs, is that where your audience is and your not?
Maybe it is time to rethink, where your company will be next quarter, when Nielsen reports again on the State of Social Media…